What is Content?

Hi, In this blog, I would like to share some perspectives about content development strategies and presentation. I hope this blog would be useful to most readers. I welcome ALL comments, opinions, ideas and criticisms. Also, please forgive my grammatical mistakes. Being in the field of content development for 2 decades, I came across several believes, philosophies, terms, systems, teams and tips regarding content. Some are rigid or regimented. Some … Continue Reading

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What Readers Want

Hi, Before you write and publish something, you need to ask yourself 2 important questions: 1) Who is it for? (target audience ) 2) What is it for? (your message or objectives ) You have to answer your own questions well. The reason is, before anyone buys a book or reads an article, he or she would normally ask 2 questions: 1) Is it for me? 2) Do I benefit … Continue Reading

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So What’s The KISS Like?

KISS is short for Keep It Simple & Stupid. May also mean, Keep It Simple & Short or Keep It Short & Sharp. KISS refers to: * Text * FLOW * Supporting Elements * Layout TEXT WITH THE KISS Ideas, concepts and messages are delivered in many formats such as in books, magazine, proposals, brochures, web sites, emails, presentations, video, audio and etc. Unfortunately, some articles are written like I’m … Continue Reading

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SO…You Want To KISS

Hi, I’m Azmanar. Just call me Mann, if it is easier to pronounce and recall. Lets talk about KISS. KISS ??? Yes, KISS. * Keep It Simple and Stupid. * Keep It Simple and Short. * Keep It Short and Sharp. Yes, those are all the kisses that I like. * I only read books, journals, web sites, emails, proposals, reports which have the KISS in it. * I only … Continue Reading

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