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I kept running away from Google, but it keeps coming

I found it amazing when Google bought Motorola Mobility for $12.5billion last year. It is a good communication hardware company. But I was wondering where that strategy is leading to. And now Google had just made another surprising move.

Lets take a look first at some of Google’s major assets that have touched almost everyone :

  • Android OS with hundreds of millions of users – used in popular Smartphones and Tablets around the world.
  • Google Search Engine – world’s biggest index controlling 60% of search traffic in US and even 90% in EU and other parts of the world.
  • You Tube – the world’s 2nd largest Search Engine, 3rd most visited site in the world, 700 billion playbacks, 14million hours of video. etc etc
  • Google Check-Out – one of the biggest e-commerce transaction gateway. It is linked with one of the biggest Software Market – Google Play.
  • Google Maps – having mapped most parts of the world, from satellite view, topology and to street level view.
  • Adwords – one of the world’s biggest online advertising agency – earning $28billion in 2010 alone.
  • Google Plus – one of the fastest rising Social Network, currently with over 400million users.

Now Google has gone further to reach everyone in it’s “communications” business, that totally caught me. Read the rest of this entry »

6 Key Features To Overcome Panda and Penguin Updates

Thousands of IM’ers were hit by Panda update several months ago. Now thousands more got hit by the most recent Google update -Penguin.

What is PENGUIN update about?

This new algo update is directed by Google to 3 main things:

1. Webspam – Over-Optimized Pages, misused keywords and Keyword Stuffing using invisible text

2. Backlinking Schemes – Linking from blog networks with intent to game Google for higher ranking.

3. Duplicate Content – spun articles or syndicated articles not having links to the original sources or masters.

How come many were not hit?

These blogs and web sites gallantly rode the updates. After Penguin update was unleashed, they even enjoyed better rankings than ever.

After running through scores of articles, reviewing threads in forums and blog comments, I noticed 6 consistent features : Read the rest of this entry »

Let’s Dissect A Typical Phishing Scam Email – This time AMAZON

This is a continuity from an earlier post. To fully understand this example, please read that post first.
AMAZON SCAM EMAIL

AMAZON SCAM EMAIL

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

While the above looks innocent enough from AMAZON.COM, what made me dissect this email was when I hovered the AMAZON link. It is not going to AMAZON but going to an Indian porn server, which may host malicious code streaming app waiting for preys.

This is definitely a Phishing Scam.

The IP address was from someone in France in the city of Lomme, Nord Du Calais, bordering Belgium. He was probably using a VPN hosted in UK to log on to Yahoo.com in US, where he sent this SCAM email to me.

Let’s take a look at the Email Header below and dissect it. It clearly showed the email was a forgery and NOT FROM AMAZON. Read the rest of this entry »

Lets Stay Safe Against Email Scams

Most of us love putting food on the table from honest work. But some people enjoy stealing and scamming others. And they are not easy to deal with. Even karma won’t stop them from continuing their scamming ways because it is lucrative. Scammers have victimized millions of bank account holders using similar modus operandi around the world.

Nowadays scammers can fake about everything including Caller IDs, SMS, referrer addresses and IP addresses.

Lets Stay Safe And Not Be Gullible By Knowing A Bit More

1. Spoofing = FAKING THE REAL THING.
2. Phishing = the art of baiting someone to release his confidential data to a party assumed as trustworthy.

One of the main elements in phishing is email address spoofing. Enticing email copy is another. Once a victim is hooked, then comes the rapid steps of wiping the victim’s accounts clean. Finally, covering their tracks … ASAP.

From news I read, scammers usually work in groups. They seemed to know weaknesses of their preys pretty well. They really know how to entice and entrap millions of people into their scams. The most gullible ones are new internet users – young and old.

I can’t help in thinking that such scammers are among us, trawling forums to study people’s soft-spots, concerns, interests and triggers. I bet they also do A/B SPLIT-TESTING, just like Internet Marketers are doing for PPC, CPM and CPA. …. lol.

What Happens When A Person Is Phished?

The trick is to bring the victims to FAKE SITES. Most fake sites will appear exactly as legitimate Online Banking Sites and Online Payment Providers.

When a victim clicked links presented in a phishing scam email, he would normally be brought to either of these sites : Read the rest of this entry »

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